Royal Ontario museum
-#mypandemicstory-
As relevance and attendance declined, the Royal Ontario Museum was hit hard by the pandemic and closed for over 12 months during one of the world’s longest lockdowns.
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To stay culturally relevant, we uncovered a missing point of view in the COVID-19 narrative: children. By giving them a platform to share their experiences, we created #MyPandemicStory, an exhibition that launched with the museum’s reopening and helped bring visitors back in droves.
AWARDS
ADCC, The Sabre awards
-Case study-

-Credits-
Associate Creative Director & Art Director: Anand Iyer
Associate Creative Director & Copywriter: Domenique Raso
Associate Creative Director: Dylan Wagman
Associate Creative Director: James Leake
Art Director: Nina Hang
Copywriter: Megan Radisa
CCO: Jordan Doucette
CCO: Dave Federico
CCO: Josh Budd
Ad Agency: No Fixed Address