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Sunnybrook - Pregnancy and infant loss network


25% of pregnancies end in loss and the families end up suffering in silence because society has made it too taboo to talk about. We wanted to break this taboo and #UnsilenceTheConversation to give parents an outlet for their grief.


Webby Awards, Cannes LionsAtomic AwardsThe One ShowStrategy Awards

-case study-

-The Unbirth Announcement-



Associate Creative Director & Art Director: Anand Iyer

Associate Creative Director & Copywriter: Domenique Raso

ACD & Digital Designer: Victoria Di Valerio

CCO: Jordan Doucette

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